AI implementation moves at the speed of technology.
Adoption moves at the
speed of people.
I help tech leaders close that gap.
About
I'm Dr. Wendy Rasmussen—licensed clinical psychologist,
UC Berkeley Haas MBA candidate, and former Navy psychologist.
In the Navy, I conducted organizational assessments in high-stakes operational environments, identifying the human and organizational factors affecting unit performance and advising leadership on how to address them. Now I bring that same approach to tech leaders navigating AI adoption: I assess the psychological and organizational barriers preventing adoption, then help design interventions that address them.
What I Do
Tech leaders bring me in to work on the human side of AI implementation.
The pattern
You've invested in AI tools and training. Some teams adopt quickly. Others resist or ignore the tools entirely. Usage is uneven, and you're not sure why. More training hasn't helped.
What I provide
I assess the psychological and organizational barriers preventing adoption—things like low confidence in learning new tools, lack of leadership support, unclear value proposition, or anxiety about job security. Then I help you design targeted interventions that address what's actually blocking your teams.
How I work
This depends on what you need. For some clients, that's an advisory relationship where I help diagnose barriers and coach leadership through implementation. For others, it's a consulting engagement to assess your workforce and design specific interventions.
